Dear Physical Therapist,
Are you frustrated that your competitors rank higher than you on Google even though their websites are awful and their service is nowhere near as good as yours?
You type things like "physical therapy near me" into Google or Bing and your website isn't top of the organic search results. In some cases it's nowhere to be found… you get to page 5 of the results and give up, because let’s face it - who ever looks beyond the first page of results anyway? (Hint: less than 1% of searchers click on results from the 2nd page!)
Maybe you've been told that direct response websites can't be optimized for SEO, or you've been advised to change the wording on your website to mention "physical therapy" as much as possible, which goes against everything you've learned about marketing your business!
Do you feel that you're losing out on a LOT of potential leads - people who could really benefit from your services if only they knew you existed?
Worse, these people are going to your competitors and having a poor experience of PT which could put them off ever trying your services (because they mistakenly believe that all PTs are the same!)